This product is similar to an audit as it benchmarks your media sales business & approach to market. We identify areas for improvement by surveying your teams & interviewing your customers. We then empower your teams to workshop solutions for future growth.

What We Review:

We offer specialist strategic services to ensure all parts of your B2B strategy are in place.

Using Ehrenberg Bass laws & theory on how B2B brands grow adjusted to the media industry – we offer strategic support to:

Increase your Mental Availability with your customers

• Marketing Strategy
• Sales GTM Strategy
• Data Strategy
• Trading/ Partnership Strategy

Improve your Physical Availability with your customers

• Technology/ Platform Strategy

Make sure they will stand out from your competitors as well as receiving independent ideas that will build on your concepts.

Have the satisfaction that you have tested your big go-to-market campaign concepts to make sure they will resonate with your target audience and deliver upon your objectives.

All done independently & anonymously for real customer feedback and evidence that your campaign will receive market traction.

Our database consists of agencies and marketers from across the nation, of all different levels and responsibilities, to make sure we can find the right audience to test your concepts.

Market SHIFT can be your partner to help you execute your B2B plans.

Whether you need assistance to help create & implement your Sales GTM products, B2B marketing plans or automate  your tech/data products.

Our team can be used as a execution partner to make sure sales team have all the support in place to deliver on their goals and objectives. 

This service is perfect for small to medium publishers.

After many years of disruption to our industry and the changing ways we now engage with our customers in the new normal – ‘the Seven Fundamental Media Sales’ training course is an easy way to create a bespoke onboarding programme, with assurance of market leading training for your sales team.

SHIFT uses their course theory as a base and then makes it bespoke to your organisation’s  processes, tools and products.

We also facilitate the training workshops across two days – where your staff will work on real world briefs as they navigate as teams through the seven fundamentals.

On top of this - We also offer a number of team building & sales planning workshop programmes that we can independently facilitate to make sure you are adequately prepared for a positive future.